A clothing store website built for Pakistani brands

Lawn, pret, boutique, kids, formal, streetwear — your own .com.pk store with JazzCash, Easypaisa, and Cash on Delivery. No Instagram DMs.

Short answer

WoBooks is the simplest way to launch a clothing store website in Pakistan. JazzCash, Easypaisa, Cash on Delivery and card payments are built in, every product has an "Order on WhatsApp" button, and orders land in your own dashboard — no Instagram DM chaos. Start with a free 7-day trial, then Starter is $15/month for up to 100 products and 500 orders a month.

Last updated: October 2026 · Pricing sourced from /pricing. See /websites/clothing-store for the global overview.

What you get with a WoBooks clothing store in Pakistan

Everything a Pakistani business needs to open — no plugins to hunt down.

Your own branded storefront

A yourbrand.wobooks.com address during your free trial, then connect a custom .com / .pk / .com.pk domain on Starter ($15/month) or above.

JazzCash + Easypaisa + COD

All the payment methods Pakistani customers actually use. Cards via Safepay too.

Size and colour variants

Small/Medium/Large, colour swatches, per-variant stock counts, low-stock alerts.

WhatsApp chat & order buttons

A floating WhatsApp button on every page and an "Order on WhatsApp" button on every product, so customers can ask about stitching or delivery before they buy.

Pakistan-tailored themes

Boutique (editorial feel) and Thread (clean grid), both optimised for clothing photography and mobile.

Eid + seasonal collections

Group new pieces into a collection page, share the link before launch, and publish the products the day stock lands.

WoBooks vs other options for Pakistani clothing store owners

Honest trade-offs — most merchants end up using their own WoBooks site alongside the alternatives, not instead.

vs Selling on Daraz

Daraz takes 15-25% commission, holds payouts up to 30 days, and can suspend the account without notice. On WoBooks the customer and the data are yours.

vs Instagram DMs only

Customers check out themselves — no more "DM to order" back-and-forth. Inventory is tracked automatically so you never oversell. Orders land in your dashboard, not in a DM thread you lose.

vs Shopify

JazzCash, Easypaisa and Safepay are built into WoBooks, starting at $15/month. Shopify needs paid third-party apps for local payment methods.

vs Hiring a Pakistani developer

Custom development quotes run PKR 50,000-200,000 and take weeks. A WoBooks store is live in an afternoon and maintained by us, including SSL, updates, and hosting.

Cities we serve in Pakistan

Cloud-hosted — the same store works in every city. Tap a city for the local guide.

Frequently asked questions

Direct answers to the questions Pakistani clothing store owners ask us.

How do I start a clothing store website in Pakistan?

Start your free trial at wobooks.com, choose clothing store in the 3-step wizard, upload your products with size and colour variants, connect your JazzCash, Easypaisa or Safepay account in Store Setup → Payments, and share your store link on Instagram or WhatsApp. Total time: one afternoon.

How much does a clothing store website cost in Pakistan?

You start with a free 7-day trial (up to 10 products and 25 orders). After that Starter is $15/month (up to 100 products, 500 orders a month) and Growth is $35/month (up to 500 products, 5,000 orders a month). JazzCash, Easypaisa and Safepay charge their own merchant rates.

Can I accept JazzCash and Easypaisa on my clothing website?

Yes, both are built in. Enter your JazzCash and Easypaisa merchant credentials in Store Setup → Payments — both show up at checkout alongside Cash on Delivery and cards via Safepay. JazzCash and Easypaisa need approval from the provider first, which typically takes 1–2 weeks.

Is it better to sell on Daraz or on my own WoBooks clothing store?

Your own store on WoBooks gives you the customer's email and phone, and cannot be suspended by a platform. Daraz gives you traffic but takes 15-25% commission, holds payouts, and owns the customer. Most Pakistani clothing brands use both: Daraz for discovery, their WoBooks store for brand-building and repeat customers.

Can I connect my own .com.pk domain?

Yes, on Starter ($15/month) and above. You can point a .com, .pk, .com.pk, or any other domain at your WoBooks store. SSL is automatic — no hosting or certificate fees.

Do the themes work for lawn collections and pret wear?

Yes. Both included themes (Boutique and Thread) are designed around clothing photography, variant selection, and fast mobile loading on 3G/4G. They handle lawn lookbooks, pret variants, and bridal-grade imagery.

What cities in Pakistan does WoBooks work for?

All of them. WoBooks is cloud-hosted, so the same store serves Lahore, Karachi, Islamabad, Rawalpindi, Faisalabad, Multan, Sialkot, Gujranwala, Peshawar, Hyderabad, Quetta, Abbottabad and anywhere else. You set your own delivery zones and pricing per city.

Ready to open your clothing store store online?

Free 7-day trial, then plans from $15/month.